Pixaramic Client: Nike / NSW
‘PIXARAMIC’ is a large scale, visuals-based, wall cladding system which has been installed in the counter area of Nike’s 1948 space
The PIXARAMIC layer comprises 6,000 manually positioned pixel cubes, each acrylic cube with 6 different coloured faces in red, green, yellow, blue, black and white
Referencing the aesthetic of traditional sporting scoreboards: the system enables the environment at 1948 to change periodically, displaying colour and content, messages, statements and pictures
Project completed: March 2010
Concept, Design, and project management + build by WilsonBrothers in collaboration with local suppliers and fabricators
Photography by Louise Melchior
Video here
Film Edited by Dan Canyon
Music by Inkbox
1948
Arches 477-478 Batemans Row
Shoreditch, London, EC2 3HH
(Open Thursday-Sunday, 11-4)
